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Marketing IRL is all about the listener and their job in real life (IRL). If you're a marketer, agency worker, small business owner, or another type of marketing enthusiast, this is the podcast for you.

Produced by the Plaid Swan team in the heart of Iowa, we aim to take big, sometimes complicated marketing topics and present them in a way so you can immediately apply the information to your job or company.

We want to hear from you! Are there any topics you've been wanting to learn more about but don't know where to start? Can't find the time to learn? Don't have the budget to attend classes? We're here to help! Send your ideas or questions to

Jul 31, 2019

In this episode, Kassie and Ali discuss the latest updates from the Jeffrey Epstein case, including Alexander Acosta's recent resignation. They also touch on the viral aging app, FaceApp, and the security concerns behind it.

Jul 10, 2019

In this episode, Kassie and Sara discuss the back and forth frustrations surrounding Nike's "Betsy Ross" shoe, the Air Max 1 Quick Strikes. They also discuss the drama surrounding the live-action Little Mermaid production featuring Halle Bailey as Ariel. 

Jul 2, 2019

In this episode, Kassie and Betsy discuss personal branding cautions and a few cases where corporations have responded to diversity accusations.